Who is ActionCOACH Loughborough?
ActionCOACH Loughborough helps local business owners grow with coaching, accountability and proven growth frameworks.
The challenge
Most new clients came from referrals and networking. That worked, but it was hard to predict, so they wanted an inbound system that brought in business owners every month.
Our approach
Paid ads: We ran Meta campaigns aimed at local business owners, with creative built around the real problems they face, like time, cash flow and growth stalling. Click-through rate rose 37%.
Lead capture: Ads sent owners to a focused page with one goal: book a free strategy call.
Follow-up system: We set up automated follow-up so every enquiry got a fast reply and a clear next step, turning more leads into booked calls.
Event campaigns: We promoted ActionCOACH’s business events with paid ads, then compared campaigns side by side to show which messages brought in the right owners.
The results
Click-through rate rose 37%, and ActionCOACH now has a steady flow of booked strategy calls that doesn’t rely only on referrals.

