40% Revenue Growth in 12 Months for Boom Battle Bar Stevenage

Boom Battle Bar Stevenage - Case Study

Client: Boom Battle Bar Stevenage

Owner: Joe & Micheal

Challenge

Boom Battle Bar Stevenage had strong footfall and brand awareness but lacked a clear, scalable online booking and revenue strategy. Marketing activity was fragmented, performance was difficult to track, and online bookings were not being maximised. This limited predictable growth and made it hard to understand which campaigns were driving real revenue.

What We Did

• Launched and managed performance-driven Meta and Google campaigns focused on online bookings.

• Built and optimised conversion-focused funnels to reduce drop-off and increase completed bookings.

• Implemented full tracking and attribution to clearly measure revenue from paid traffic.

• Optimised campaigns around key events, peak periods, and offers to maximise return.

• Refined messaging to convert high-intent customers rather than chasing vanity metrics.

Results

• 40% increase in online booking revenue

• Online bookings scaled from £250,000 to £350,000 in 2024

• Does not include offline and corporate bookings, which secured up to an additional £300,000

• Clear visibility on performance, ROI, and booking attribution

• Stronger, more predictable sales pipeline from digital channels

Suggested Testimonial

“Working with Ace Ads had a direct impact on our revenue. In 2024 alone, our online bookings grew from £250,000 to £350,000 purely through digital marketing. That doesn’t include offline or corporate bookings, which secured up to another £300,000. What made the difference was the clarity around performance and the focus on real bookings, not just clicks. Ace Ads didn’t just run ads, they built a system that actually delivered.”

— Boom Battle Bar Stevenage Team